We all know how Facebook works or at least we thought we knew. Hundreds of thousands of blog posts and guides have been published on Facebook marketing and just as many social media specialists have been raised on these same guides. That’s part of the reason why I have never touched upon Facebook marketing topic on my blog.
But in the light of recent algorithm changes a lot of what we knew about Facebook marketing is no longer valid. It’s about time to step back and reconsider whatever strategy you are executing on Facebook. Continue reading